Fixed ad synchronisation#

We fixed ad synchronisation to Sklik and made several other minor fixes.

New markets, AI attributes, and an updated ChatGPT feed#

We’ve prepared major updates that make it easier to expand into new markets and take better advantage of modern AI technologies. For sellers using Kaufland Global Marketplace, we’ve added support for the new Netherlands and Spain markets. For Google Merchant Center, we’ve expanded the range of available AI attributes. We’ve also updated the ChatGPT feed format so your products respond better to modern search (full list of changes). And for UNAS users, you can now select the language version directly in the wizard, letting you generate feeds in exactly the language you need for your target market.

What’s new and improved:

• Improved OAuth security: the consent page now shows a new overview of the requested permissions (scopes) (API & Access)
• Added a “already shown” indicator for API notifications, for better synchronisation with AI tools
• New look for the “Smart convertor” in Canvas, with an indication of its smart functions
• Improved support for complex CSV formats, including elements with multi-line names
• Better data validation in the Google feed audit for various time formats (ISO 8601)
• New options for the Add days to date rule, including support for zero and negative numbers
• Improved control of elements with attributes in “Special Operations” within Custom format settings
• In Canvas, the Hide product rule can now be pinned to the end of the rule order
• New static progress bar version in the wizard for a smoother user experience
• Updated FAVI category source trees for more accurate product matching
• Fixed: deleting and regenerating a project with deeply nested feed structures now completes successfully
• Fixed: incorrect display of hidden extensions for users without administrator rights
• Fixed: the “Cancel” button on the OAuth consent page now correctly terminates the process
• Fixed: in Custom format, all available optional sub-elements can now be set correctly for some elements
• Fixed: rule application errors when importing a CSV with unusual element names
• Fixed: non-functional records that occasionally appeared in the project history

The entire Mergado API is now available through MCP#

The Mergado MCP server has been significantly expanded — the entire Mergado API is now available through MCP tools. You can browse the whole structure, from users through online stores to projects, read and edit product data, and work with rules, variables, logs, and extensions. This gives AI agents full access to Mergado, so they can automate tasks for you that previously required manual work in the editor.

What’s new and improved:

• Dynamic tools for creating all rule types – rewrite, calculation, category, bidding, UTM, hiding, rounding, removing accents and diacritics, truncating, and more.
• A new tool group for Mergado Audit – creating an audit, viewing its detail, an overview of errors and problematic products, and online store audit statistics.
• Added missing tools for creating an online store and a project.
• Automatic pagination logic – every tool for listing data supports a limit consistently, so the agent can paginate through any list the same way.
• Tool visibility based on permissions – users only see the tools they have access to for the given project or online store.
• Integrated workflow tools – ready-made guides and procedures for agents (feed diagnostics, getting oriented in Mergado, MQL and regex, platform specifications, a rule cookbook).
• Server instructions sent to the agent on initialisation.
• OAuth sign-in with support for Claude.ai, ChatGPT, MCP Inspector, and Claude Code.
• A new landing page with a connection guide and a live tool catalogue: mcp.mergado.com
• Updated Mergado Skills — skills for Claude Code that help the agent better understand how to work with Mergado Editor and product feeds.
• A public tool (show_maintenance_info) for information about outages and releases – available even without signing in.
• Every tool is now annotated as safe or destructive, so the agent knows what it can run without risk.
• Tools renamed to more accurate names (e.g. list_shops → list_user_eshops).
• Merged duplicate tools (e.g. element_values_get and element_values_post → list_unique_element_values).
• Fixed: assigning and removing queries from rules.
• Fixed: listing tools without authentication now returns HTTP 401 (previously the list was public).

Match your existing Allegro and Kaufland listings in Marketplaces#

If you had listings on Allegro or Kaufland before enabling Mergado Marketplaces, you no longer need to hide and recreate them. You can now match them directly and continue managing them as if you had created them through Marketplaces yourself. This saves you time and reduces the risk of listings going offline while they are hidden.

What’s new and improved:

• Google Merchant Center campaigns now include new Conversational attributes designed for AI campaigns. You can find them in the wizard or in the campaign settings under the new Conversational attributes section. Elements are populated in the standard way from Mergado Editor.
• The Google Merchant Center integration settings now include a new validation that displays account-level errors — those not tied to a specific product. You will also be notified about these errors through the Mergado Marketplaces account status notification.

SEO error overview for each page individually#

You can now view SEO errors not only as a summary for your entire website, but also in detail for a specific URL. This lets you quickly identify exactly what is affecting a particular page, without having to go through the entire list of results.

What’s new and improved:

• The API now includes new information that enables Mergado Marketing Buddy to generate SEO reports for specific pages and search through your website’s content.

Manage Pricing Fox through your AI chat#

This release of Pricing Fox focuses on two major updates. The first is MCP support, which lets you connect Pricing Fox to an LLM chat and use it as a tool for managing projects, products, rules, and competitor data. The second is multi-currency support for Google Merchant Center — especially useful for projects working with prices across multiple markets.

We’ve also added several smaller improvements to reports and integrations, and we have an exclusive offer for you.

What’s new and improved:

• Automatic price recalculation in Google Merchant Center based on the current ECB exchange rate
• The initial project setup wizard now includes the option to request help with the initial project setup.
• We’ve added a debug panel to the Google Merchant Center integration. It shows how many products were successfully downloaded or matched, and when the last data load occurred.
• The Competition report now lets you select multiple competitors at once. This works for both Heureka Competition and Zboží Competition.
• We’ve improved how labels work. You can now open a label in a new tab from both the product list and the rule detail view.
• We’ve added and corrected translations into English and Slovak.
• We’re also moving to a regular release cycle. Every month, you can look forward to a new wave of features and improvements.

Documents are now faster to access and easier to navigate#

The knowledge document storage section has received a significant update. It’s no longer called Contexts — you’ll now find it under Docs. Documents now display as previews (similar to Google Docs), so you can easily scan their content without opening each one individually. Buddy also handles large documents faster than before — it can display their structure (headings) without loading the full text and search for a document directly by name. We’ve also fixed in-document search, which now works reliably. Overall, you’ll spend less time searching and more time getting things done.

What’s new and improved:

• Improved response formatting — Buddy now returns responses in Markdown, making the text clearer and better structured.
• Buddy now verifies on its own whether a particular tool or integration is available, without you having to tell it.
• Faster web page loading — the browser now runs as a standalone service, making web tool performance more stable and new version deployments faster.
• Fixed: short responses (such as “Yes” or “No”) no longer cause an error.
• Fixed: the local AI model Gemma has been corrected and works properly.

Improved Clarity and Flexibility in Canvas#

In this release, we focused on improving how you work with rules in Canvas and expanding options for advanced users. The “Add Days to Date” rule now allows you to set the number of days not only with a fixed value, but also from an element (variable), and it supports negative numbers for subtracting days — ideal for dynamic adjustments to delivery dates or expirations. The Canvas wizard and selected rules now feature a static progress bar that no longer gives the impression of constant loading and better shows that you can continue working. At the same time, we’ve refined the behaviour of the “Hide Product” rule, which you can no longer move around on Canvas — it will always remain in the last position (or before “Merging Variants” if you use it), which corresponds to the logic of rule execution.

What’s new and improved:

• In the “Add Days to Date” rule, you can now set the number of days from an element, use zero, or negative numbers for subtraction.
• The Canvas wizard and the “Rename Categories in Bulk” rule use a static progress bar without shimmer animation.
• Fixed: in the “Hide Product”, “Truncate Value”, and “Round Numbers” rules, minor UX adjustments were added for better usability.
• The Feed convertor node in Canvas now displays the name “Smart convertor” with a continuous animation around the logo for better understanding of its function.
• Fixed: the “Cancel” button on the OAuth consent page did not work — the flow now correctly terminates and redirects with an error response.
• Fixed: on MacOS, it was not possible to set all sub-elements in the “Special Operations” section for Custom format.
• Fixed: some records in project history were not displayed functionally.
• Updated URLs of FAVI category source trees (9 language versions) in the Mergado Category Matching tool.
• The Kaufland format now supports the Netherlands (NL) and Spain (ES) markets.
• Google Shopping feed (XML and TSV) now supports conversational/AI attributes (question_and_answer, document_link, related_product, item_group_title, variant_option, popularity_rank) for better visibility in AI Mode.
• Updated ChatGPT (OpenAI) format according to the current specification for uploading products to OpenAI Ads Manager.

Redesigned tool descriptions change how Buddy works with them#

We have improved the descriptions of the individual tools available to Buddy. These descriptions are exactly what the language model uses to decide which tool to use in a given situation — an inaccurate or ambiguous description can lead to Buddy reaching for the wrong tool or not responding at all. With the redesigned descriptions, Buddy better understands when and how to use a specific tool, making its responses and actions more accurate and reliable.

What’s new:

• Agent cards have a more compact look — smaller icon, name on a single line, so even longer lists fit neatly. Long agent descriptions are truncated with the option to expand by clicking “…”.
• The limited scroll on the agent list has been removed — the list now scrolls naturally.
• The Contexts page now has pagination (15 contexts per page), filtering by name and content, and sorting by name or last edited date.
• Agents now select an icon from a predefined catalogue, ensuring a consistent look across the entire extension.

Sign in to Mergado without a password using a passkey#

You can now add a passkey to your account and sign in faster and more securely — using biometrics, a PIN, or a security key, without entering a password. Passkeys are resistant to phishing and password theft, so your account stays safe even if your credentials are leaked.

What’s new:

• You can now enable two-factor authentication (2FA) using an authenticator app. Once activated, the system generates backup codes in case you lose your phone. Manage everything in the new Security section.
• We’ve strengthened login protection against password guessing — the system limits the number of failed attempts, gradually extends the waiting period, and in extreme cases temporarily locks the account.

Better overview of strategy performance and filtered products#

The new version of Bidding Fox gives you a more detailed overview of your advertising performance on Zboží.cz and faster navigation through your product data. We’ve added Zboží.cz Search statistics to Bidding Fox, and you’ll now see aggregated metrics above the product table that match your currently active filters.

This makes it easy to see how a specific strategy is performing and quickly evaluate a selected group of products without having to work through individual rows or exports.

What’s new:

• Zboží.cz Search statistics are now available throughout the entire application.
• Search for what you need and quickly see the corresponding aggregated metrics above the product table.
• We’ve added the option to filter products where you have the same price as a competitor.
• When creating a strategy, you’ll now be notified if the selected output selection may not be populated before the Bidding Fox rule runs.
• In the advanced GA4 connection settings, you can now load additional sample input URLs on demand.
• The product detail now also shows its Heureka ID.
• We’ve removed the no longer used Rating_Count column from the competitor export.
• We’ve removed the misleading “Enabled automatically” label from strategy settings.
• Various improvements and fixes have been implemented throughout the application.

Buddy now picks the tools it needs automatically#

Buddy now has an Auto Discovery mode — it dynamically detects which tools are available for the given context and activates only the relevant ones. You don’t need to configure anything manually or think about which tools to turn on. The result is more accurate answers and smoother work, because Buddy always works only with what actually makes sense for your query.

What’s new:

• Rocket.Chat Bot — New integration with Rocket.Chat. Buddy connects to your account via a simple link sent directly in Rocket.Chat — once confirmed, you can chat with the AI assistant right where you work.
• A progress indicator is now shown when an agent is running in the background, so you know Buddy is working.
• The chat sidebar now includes an overview of active tools.
• Various improvements and bug fixes across the application.

Mergado MCP is more reliable and accurate#

This release brings a series of fixes and improvements to Mergado MCP, making working with Mergado through AI agents more reliable. We have particularly improved rule creation via MCP and refined the descriptions of individual tools, so agents like Claude or ChatGPT better understand what each tool does and make fewer mistakes. Working with the API is also made easier by a redesigned API token management page with a cleaner UI and quick token creation.

What’s new:

• Fixed: the Merge Variants rule was in some cases merging products outside the intended scope — this was caused by a remembered selection when changing the rule type.
• The feed regeneration scheduler now offers 8 time slots with a 1-hour interval. Changes in your online store will be reflected in output feeds faster, which is especially useful when working with bidding.
• A “Skip” button has been added to the canvas Wizard, so you won’t be interrupted by notifications when you don’t want or need to complete certain steps.
• Fixed: the Rewrite rule was not loading the value from an element with the same name as the variable.
• Fixed: icons in the canvas UI are no longer clipped when zooming.
• Fixed: when editing an import rule, the option to select the matching element in the imported file was missing.
• When creating an import rule in the Advanced Settings section, only elements that are actually in the project can be selected in the Allowed Elements list.
• Fixed: refreshing the page with an open rule no longer shows extra sliders below the rule’s slider.
• Fixed: the list of collapsed extensions in the canvas is no longer clipped.
• Fixed: the order of the Merge Variants rule can no longer be changed — the rule always remains last.
• The Shopify connector now generates product URLs without a double slash.
• Rules application no longer crashes when an input element is missing — export completes correctly even for invalid feeds.
• Import performance improvement — data processing is now faster for all projects thanks to refactoring the initialisation of Readers and Parsers.

Scraping Camel now tracks pages that have disappeared from your site#

You will now be notified about every page that no longer exists on your website — whether it was deleted or its URL changed. Scraping Camel keeps a record of these pages, so you never lose track of content that was previously available. No more manual comparisons of what’s missing from your site — the extension monitors it for you.

What’s new:

• The extension’s internal API has been extended with website content search. This allows apps like Mergado Marketing Buddy to work directly with the content of your website.
• Added support for Cloudflare verification — Scraping Camel can now handle websites protected by this technology.

Product ratings directly in creatives#

You can now add a dynamic “Rating from element” layer to your creatives, which automatically loads the average product rating and review count directly from your feed. The layer is easy to customise — you can change the font, colours, and star appearance. Ratings in creatives build trust, increase click-through rate, and give you a competitive advantage at the key moment of the purchase decision. All you need is the data in your feed — or use the Bidding Fox Elements app, which will add it for you.

What’s new:

• The alternative image template list now shows the number of processed images for each template, so you can immediately see what the template applies to and what impact it has.
• The first setup wizard now includes the img_alternative field for clear mapping and verification of alternative images when creating a project.
• In the product preview in the editor, the product name is now shown next to the ID, making it easier to find.

Improved Google Merchant Center connection#

We have made improvements to the Google Merchant Center connection that contribute to a more stable and reliable integration. We have also made user interface adjustments for smoother operation and expanded the internal API, which will allow us to release new features faster in the future.

Dashboard: an overview of your agents and automations in one place#

The new Dashboard page gives you an instant overview of what Buddy is doing and when. In the calendar view, you can see when your agents and automations ran or are scheduled to run, along with an overview of chats that took place within triggers. You don’t need to search through individual conversations — everything that matters is in one place. It’s especially useful for those who use Buddy for recurring tasks and automations and need to stay on top of what’s happening and what’s scheduled.

What’s new:

• New models Claude Opus 4.7 and 4.8 – Two new, more powerful Claude Opus releases have been added to the model selector. They handle complex tasks better than previous versions.
• Chat now remembers which tool groups you had active. The next time you open a conversation, they will be set the same as before — no need to select them again.
• Organisation owners and admins can copy any conversation, including all messages, to another organisation they have access to. Useful for sharing results or transferring work between workspaces.
• The improved Connections preview now shows the icon and name of the service, while sensitive values such as API keys or passwords are masked (you only see the end of the value for verification). You can rename a connection at any time.
• Improved assistant responses in your language.
• Agents and automations are more stable and work more reliably with Mergado tools.
• The assistant now better understands commands for taking screenshots.
• Fixed: the assistant now shows a clear message instead of a technical error when a tool fails.
• Fixed: icon alignment in the contexts overview.

Connecting via an external connector is now simpler and faster#

This release brings significant improvements for users who register via external connectors such as Shopify — a new onboarding wizard now automatically guides you through the entire setup, including connecting your store, without having to manually enter data that the connector already knows. We have also extended support for the “Merge Variants” rule to custom (Custom) variant formats, so you can merge product variants just like with standard formats and correctly structure your output feed.

What’s new:

• For Google Merchant Center users, we’re adding a feed specification update with new attributes valid from April 14, 2026, so you can use new marketing features such as loyalty programmes, video, or handling cutoff.
• Canvas now offers improved zoom and smoother controls when working with rules.
• Feed regeneration frequency evaluation updated — it now only takes into account working days between 6:00 and 22:00, to better reflect real changes in online stores.
• Fixed: in some cases, filters were incorrectly displayed in the product authorisation section.
• Fixed: the Shopify connector was generating product URLs with a double slash.
• Fixed: the main product category was not transferred in direct conversions from UpGates to Shoptet.
• Fixed: the missing existence check for the g:availability element no longer causes the rules engine to crash.
• Fixed: automatic overwriting of availability to “preorder” when g:availability_date is present, across all Google conversions.
• The Google Shopping audit now checks the required sub-elements g:country and g:price inside g:shipping.
• Sklik venue ID validation in Keychain now shows clear error messages when a connection test fails.
• Component updates for better display of error states and loading indicators.

Buddy manages your automations directly from chat#

You can now create, edit, and run automations directly from a conversation with Buddy – without having to switch to the editor. Just tell Buddy what you want to do and it will take care of the rest. This lets you manage automations faster and without unnecessary switching between tools.

What’s new:

• Buddy can now create a file (CSV, JSON, XML, HTML, and other formats) and return a download link. Maximum file size is 250 MB.
• Buddy can display all values of a specific element (such as product ID or name) across the entire project in Mergado Editor.
• A range of UI/UX improvements: unified interface, new filters, and other changes for a better user experience.
• Buddy now reads the user ID directly from the session instead of making API calls. This means fewer unnecessary requests and faster responses.
• Fixed: app dependencies updated, discovered security vulnerabilities patched.

More accurate element matching and clearer error messages in the Google Merchant Center connection#

What’s new:

• Automatic element matching when creating a Google Merchant Center campaign is now more accurate and reliable.
• Error messages from Google Merchant Center are now clearer and better presented, making it easier to identify what needs to be fixed.

Faster product feed synchronisation for Allegro#

Product feed synchronisation for Allegro is now significantly faster. Thanks to a new way of handling synchronisations, feed regeneration runs for multiple users simultaneously, so your product data on Allegro will be up to date much sooner than before.

What’s new:

• Order synchronisation activation is now available directly on the connection overview – no need to navigate to a separate section.
• An optional invoice synchronisation has been added for Upgates. On the online store connection detail, you can now enable sending invoices from Upgates to the marketplace. Actual invoice synchronisation will only work once Upgates approves the new version of our plugin.
• Google Merchant Center: added support for UCP (Universal Commerce Protocol) elements for agentic commerce. In the campaign settings, you can now fill in the Native store, Customer notification type, and Customer message elements.
• Google Merchant Center: added support for nested elements (e.g. Shipping, Certification, Loyalty programmes, Product details, and more). These elements could previously only be partially configured – they are now fully editable as optional elements in the campaign settings.
• For Kaufland orders with delivery to a pickup point, the name of the pickup point and its address are now displayed.
• In the campaign history, product feed synchronisation records now include a “Synchronisation duration” field – you can see exactly how long the regeneration took.

Buddy launches automations on your schedule#

You can now run automations in Buddy automatically – either once at a specified time or repeatedly on selected days and times. No need to think about it or be there. Buddy will run the tasks on its own, exactly when you need them.

What’s new:

• Buddy can now send messages directly to Rocket.Chat channels. Connect Rocket.Chat in Credentials and Buddy will send the message on your behalf – no need to leave the chat.
• Buddy can send a notification to a specific user or to all users with access to the online store directly via Mergado API.
• Quick access – a new section in the menu where you can save your favourite agents, automations, or chats for quick access.
• Various UI/UX improvements.

Opening Mergado to AI agents and modernising Canvas#

We’re launching support for Personal Access Tokens (Personal Access Token - PAT), enabling you to securely connect Mergado with your own scripts, automations, and AI agents (Claude, Cursor, Gumloop, and others). Create a PAT in the API & Access section with an optional validity period (7 / 30 / 90 / 365 days or no expiry) and precise permission settings (scopes) following the principle of least privilege. A token represents a specific user and their granted permissions. It can be revoked at any time.

We’re also preparing a simplified connection of the Mergado MCP server to external services via OAuth. Instead of manually generating a token, you’ll confirm access directly in ChatGPT, Claude, or another supported client in just a few clicks. Fully official apps in marketplaces (ChatGPT Apps, Claude Connectors) will follow later. Preliminary release: May 27, 2026. More in the articles Personal Access Token (PAT) and Connecting Mergado with AI agents (ChatGPT, Claude, Cursor).

We’re also improving the working experience in the Editor, specifically in Canvas, where we are progressively rewriting rule configuration into a new, modern React UI with an intuitive wizard (Stepper). For new users coming from external connectors (e.g. Shopify), we’re introducing an automated onboarding wizard. After registration or login, it guides you through connecting your store without having to manually enter data that the system already knows from the connector.

What’s new:

• Google Merchant Center: feed specifications (XML and TSV) updated with new attributes such as handling_cutoff_time and support for loyalty programmes and video.
• Audit (Google): new validation of variant attributes (colour, size, etc.) for products containing item_group_id.
• Google Fixer: new feature for automatically fixing the missing g:brand attribute based on suggestions from other elements.
• Audit (Google): the g:shipping validator now checks the presence and completeness of the required sub-elements g:country and g:price.
• Rules: the “Merge Variants” rule is now available for custom (Custom) variant formats as well.
• Automations: new “Activate extension” action that automatically activates the required extensions when an automation runs.
• Shoptet Complete: format updated with new elements PURCHASE_VAT, PURCHASE_PRICE_INCL_VAT, and BOX_RESTRICTION.
• Keychain: when selecting a profile in Google Merchant Center, the account ID is now displayed to better distinguish multiple accounts with the same name.
• Keychain: terminology unified from “app” to “extension” in the Sklik, Heureka, and GA4 connections.
• Keychain: when a Sklik connection test fails, a clear error message is now shown (e.g. invalid token or venue ID).
• Data file import: specific HTTP error codes and clear descriptions of failure reasons are now shown in the project history (e.g. timeout or missing permissions).
• Feed analysis: new support for displaying the element tree structure for XML and JSON feeds.
• Fixed: incorrect overwriting of availability based on the availability date in all Google format conversions.
• Fixed: filters for displayed items and translations corrected in product authorisation.
• Fixed: incorrect Keychain connection creation within the wizard, which resulted in a blank page, has been resolved.
• Fixed: main product categories are now correctly transferred in direct conversions from UpGates to Shoptet.
• Fixed: misleading “Polish” label removed from Allegro references in the Mergado Editor wizard.
• Resolved: when a CSV feed contains an invalid row, the system now generates a warning and skips it instead of terminating the entire process with an error.
• Resolved: in the UNAS connection, a non-functional state of the online store is now detected with clear guidance for the user to resolve it in the UNAS administration.
• Fixed: tooltip display for projects disabled due to billing.

Buddy now works with data from Plausible Analytics#

Buddy can now answer questions about your website traffic statistics. Connect it to Plausible Analytics and ask directly in Buddy – how many people visited your site, which pages are the most visited, or how many visitors came in a given period. No need to switch between tools – your data is right where you’re already working.

What’s new:

• New AI models added: Claude Sonnet 4.6, GPT-5.4, GPT-5.5, and Gemini 3.1 Pro.
• Interactive tutorials have been added to the Chat, Automations, and Agents pages to help you get up to speed with the extension faster and more easily.
• Chat settings have been redesigned for better clarity. The sidebar on the Agents and Automations pages can now be hidden.
• Fixed: Editing automations now works correctly.

Updated e-commerce platform requirements for product images#

Your product images will meet the requirements wherever you advertise – on Heureka, Zboží.cz, Google Shopping, or social media. The changes primarily concern image dimensions and are reflected not only in the preset output sizes in Feed Image Editor, but also in your project diagnostics and Image Audit.

What’s new:

• Improved workflow for alternative images (template priority settings, undo/redo, template import and export, working with template actions).
• Simpler and more intuitive work with grouped layers.
• Ability to resize elements on the canvas using the mouse scroll wheel.
• Smoother experience with filters and retention of the last set values after turning them off.
• Automatic product loading when creating the first template in a new project.
• More accurate template previews showing only the products the template is applied to.
• Unsaved changes warning now also applies to alternative templates.
• Easier switching between preset and custom output formats.
• Cleaner workspace by hiding information about effects used in the template.
• Zooming in and out with the magnifier now only affects the canvas, not individual layers.
• Improved animated GIF timing settings, so you can fine-tune both the speed and smoothness of animations for ads on Google, Facebook, and Instagram.

Notification of failed product card listing in automatic listing#

If some product cards fail to be listed during automatic listing, Mergado Marketplaces will now automatically notify you – via Mergado messages or by email, depending on your settings. This way you won’t lose sales due to an error you might otherwise miss. The new notification “Failed creation of product cards in automatic listing” can be found in the “Notifications” section under “Error alerts”. The notification includes a direct link to the unsuccessfully listed cards so you can fix and relist them as quickly as possible.

What’s new:

• Added the option to pause sales for Google Merchant Center – you can pause individual offers or the entire campaign in settings. When sales are paused, the destination_excluded attribute will be assigned to all products in GMC, preventing your products from being displayed anywhere.
• Offers with the status “Active with error” can now be paused and restarted after resolving the issue.
• A search function has been added to the optional elements section of Google Merchant Center.
• Fixed: The orange warning for an empty element now correctly disappears after deleting that element.
• Fixed: Tooltip line break for optional elements in the campaign creation wizard.
• Improved: Error messages for orders now use the same localisation system as offer errors, ensuring consistent and translated messages.

Buddy launches automations and introduces the Gemma model#

Buddy can now do more than just answer questions. You can now set up automations. Buddy will run agents and predefined workflows on its own, without you having to enter instructions manually each time. Every manual input consumes tokens, while automations handle routine parts of recurring tasks using an automatically generated program, not AI. This saves a large number of tokens and results are more consistent. AI only processes the final output. We are actively testing this feature and continuously improving it.

What’s new:

• New model: Gemma – We’ve added the Gemma model, which runs directly on Mergado’s servers. Your data never leaves our server room. It’s suited for faster and simpler tasks where you don’t need the most powerful model.
• Tool: Pricing Fox – Buddy can now work with data from Pricing Fox. Ask it about the number of orders in a given period or current revenue.
• Tool: Mergado Help – Mergado’s documentation is now available directly in Buddy. This allows it to better answer your questions about how Mergado works.
• Fixed: Buddy did not accept the user’s reply in some conversations, causing the conversation to appear “stuck”. It now responds correctly.
• Fixed: Buddy can now answer queries like “list projects with a specific app enabled (e.g. Pricing Fox)”. It correctly goes through the projects and lists the results.

Support for PHP 8+ in PrestaShop 9#

Mergado Pack is now fully compatible with PHP 8+ in PrestaShop 9. You can use the latest version of the environment without worrying about the module’s functionality.

What’s new:

• Fixed: the PrestaShop plugin no longer displays an HTTP 500 Internal Server Error on newer versions of PHP.

New data source connections and a cleaner dashboard#

The new version simplifies connecting data sources and brings a more streamlined dashboard on the home page.

What’s new:

• All input connections are now set up in one place – in Mergado Keychain.
• New cost and margin statistics on the homepage give you a faster overview of key data right after logging in.
• Saving costs from GA4 expands the options for evaluating campaign performance and working with analytics data.
• New diagnostics show new and dropped products, making it easier to track changes in your product catalogue.
• Smarter element sending when applying rules speeds up feed regeneration in Mergado.
• This version focuses primarily on new features, overviews, and integrations.
• The release also includes ongoing technical improvements tied to deployed changes.

API connection to Google Merchant Center (beta)#

You can now connect Mergado Marketplaces directly to Google Merchant Center via API (unverified connection). Products are uploaded and updated faster, more frequently, and with a lower risk of errors. Learn more about the new connection in our article. The beta version currently handles product import and updates – more features will be added over time.

Editing alternative product images#

You can now edit alternative product images, not just the main one. This lets you make full use of all your product images. We added this feature mainly for Meta Carousels, where demand was highest. Editing alternative images is also useful for Amazon, Google, and Allegro. Templates are applied in bulk and automatically – just as you’re used to with Feed Image Editor.

What’s new:

• Alternative images can be edited in the same way as the main image.
• You can apply a template to all alternative images or only to the ones you select.
• Fixed text alignment when using letter spacing.
• The collage preview now correctly displays layer order.

Google Shopping in new countries#

Google has opened Google Shopping in new countries and Mergado is ready. The newly added countries are: Bulgaria, Croatia, Estonia, Latvia, Lithuania, Luxembourg, Slovenia, Cyprus, Malta, Bosnia and Herzegovina, Serbia, Liechtenstein, Moldova, Montenegro, and North Macedonia.

What’s new:

• Mergado now supports the Prisjakt format (SE, NO, DK, FI, FR, IE, NZ, GB) including a converter. In the project settings for Prisjakt output format, you can fill in the “Shop URL”, which is written to channel | link. The project name is written to channel | title.
• Feed audit: added a new fix for automatically hiding products without g:image_link.
• Project analytics now includes data from the new SKlik API Fénix.
• Improved zoom and scroll behaviour in the canvas.
• New introductory texts with links to the Mergado forum have been added to connection details in Keychain.
• For the Heureka connection in Keychain, we now inform you about the automatic activation of API conversion tracking and show the current status of its activation.
• Keychain webhooks (control.shop.keychain.link_created / link_deleted) now return the service identifier. Documentation.
• Import data file rule: in the “Import only selected elements” section, not all elements were occasionally displayed.