Introduction#

In a nutshell#

  • Pricing Fox is an extension of Mergado

  • It costs CZK 1,986 (or EUR 79) per month, regardless of the number of products

  • It mainly helps online stores that offer their products on Heureka or Zboží.cz

  • Its main features are automated pricing and competitor monitoring

  • It connects through an XML feed or API — depending on what your online store runs on. Not sure? Write to us

  • If you already have Mergado set up, you don’t need to make any further changes


How Pricing Fox works#

Pricing Fox is an extension of Mergado focused on automated product repricing. It helps you keep an eye on your prices and change them based on movements in competitor prices, so your offer comes out as strong as possible. The entire pricing works on the basis of the criteria that suit you and your online store best. Read detailed information about the app and the principles of pricing in our summary article.
You activate it through the Mergado Store, and the first 30 days are free (we don’t require you to add a payment card before the trial period ends).

What can Pricing Fox do?#

  • Reprice according to a specific competitor or position,

  • cap the final price with the limits you set,

  • respect the purchase price,

  • apply rules to all products or custom queries,

  • export the selected assortment in three formatsCSV, XLSX, HTML,

  • provide detailed information at the level of individual products,

  • monitor price development,

  • compare offers across your paired products,

  • run diagnostics on your pricing and assortment,

  • save your time.

For Pricing Fox to work correctly, it’s important to set it up well. You’ll find guides on how to proceed after launch on our blog. A wizard will walk you through the first steps right in the interface, or read this article.

Which online store platforms can Pricing Fox connect to?#

Pricing Fox can be connected to any online store platform that supports automatic loading of an XML feed or CSV – for specific information, read the technical documentation. Does your online store run on a platform we haven’t listed? Write to us.

Why Pricing Fox?#

The tool helps you change your product prices flexibly. Rules offer a range of settings – from the more expensive/cheaper variant, through rounding, all the way to working with so-called charm prices (prices ending in 9), for example. They apply, of course, to bulk queries, which frees you from checking and configuring individual products. On top of that, the interface gives you detailed information about the development of prices and the project, which can help you with competitor monitoring. You can then easily export all the available data.

Pricing Fox offers more handy tricks that we haven’t mentioned. You can learn more about them on our blog, or explore the app yourself by clicking through it! Pricing Fox runs on the Mergado platform. You activate it through the Mergado Store, and the first 30 days are free. If you don’t use Mergado yet, give it a try — it comes with a free trial month.

Had enough theory? How about trying it out in practice? We have a pricing engine for you, free for 30 days! Let’s turn knowledge into practice 👉 Show me how

Need help with something? Contact us at podpora@pricingfox.cz

FAQ#

Do I need Mergado to use Pricing Fox? Yes. Pricing Fox is an extension of Mergado and requires an active project in the Mergado Editor. If you don’t have Mergado yet, registration is free and the first month is free of charge.

Does Pricing Fox work without a connection to Heureka or Zboží.cz? Yes. Without a connection to price comparison sites you can’t reprice according to the competition or position, but you can set up rules with a fixed margin or markup and use product data from the feed. A connection to price comparison sites can be added at any time later.

What size of online store is Pricing Fox suitable for? Pricing Fox is designed for online stores of all sizes. The price is fixed regardless of the number of products, so it’s affordable even for smaller online stores while remaining scalable for large projects with tens of thousands of products.

Is there a free trial version? Yes – the first 30 days of Pricing Fox are completely free, with no obligation to enter a payment card in advance. The functionality is not limited in any way.