What Does the “Online Store Link” Field Mean in Project Settings?#

In the General project settings, you will find a field called Online Store Link. It is used to enter the URL of your online store’s homepage — the address visitors reach when they open the main page of your store (not a specific product or category).

Mergado uses this address as a link in output feeds for supported platforms, such as Google Shopping.

Filling in this field is optional. If you leave it empty, the online store link is simply not included in the feed.

Where to find the field#

1. On the User Details page, click the online store that contains the project.
2. Click the gear icon next to the project — this opens the General Project Settings page.
3. On this page, you will find the Online Store Link field.

FAQ#

Do I have to fill in the “Online Store Link” field?#

No, filling it in is optional.

What happens if I leave the field empty?#

The online store link will not be included in the output feed. However, for platforms that require or benefit from this value, it is recommended to fill it in.

What address should I enter?#

Enter the homepage (main page) URL of your online store — not the address of a specific product, category, or any other subpage.

Where in the feed is the value from this field used?#

It is used as the online store link in output feeds for supported platforms, such as Google Shopping.