Overview#

The Overview page is the starting point after logging into a project. In one place you see what’s happening in the project, without having to go through individual tables and reports separately. Which blocks appear depends on what stage the project is at and which connections are active.

1. Project summary cards#

At the top of the page you’ll find cards with summary figures: Products (total in the project), Processed, Discounted, Increased, and Margin (average, requires an available purchase price). Each card shows the current value plus a small history graph, so you immediately notice if something has changed significantly.

For selected metrics, clicking takes you to the related part of the app, for example the Products page with the matching filter applied.

2. Project Analyst#

Below the main cards you’ll find the Project Analyst block — a brief text summary of what’s happening in the project: how many products were repriced recently, whether the project is processing the expected volume of data, what the basic performance metrics look like, and whether there are any notable swings in the data. The Run analysis button generates a fresh commentary, and you can give feedback with a thumbs up/down or have it refreshed.

The analysis doesn’t change the project’s settings or override any rules — it only serves as an interpretation and review layer on top of available data. If a Google Analytics 4 connection or other performance source is available, it can include performance data in the summary too.

We recommend filling in a Mergado element with your purchase prices under Connections — this lets Pricing Fox calculate and display margins for your products.

3. Performance over 30 days#

In the Performance section you see the project’s basic results over the last 30 days: orders, clicks, conversion rate, costs, and revenue, with trend graphs for each value. Data is shown based on which connections the project has active — for example Google Analytics 4, Heureka, or Zboží.cz.

4. Active connections#

The Active connections block shows which input and output sources are connected in the project. A green border and checkmark icon mean a connection is active and working fine; an orange icon means it needs a check. The Manage connections button takes you straight to the Connections page.

5. Opportunities to act on#

The Opportunities to act on block flags things that may be affecting the quality of repricing or how well data is being used in the project — for example unmatched products on Heureka or Zboží.cz, or other diagnostics needing attention. For each item you see a brief description and the number of affected products, so you quickly spot where there’s the most room for improvement. The View all diagnostics link takes you to the full overview in Diagnostics.

6. Checklist#

The checklist is a quick check of the project’s basic setup — it verifies whether the project has the important steps completed that are needed for repricing to work correctly:

matching element set — the identifier Pricing Fox uses to recognize individual products across data sources,
input and output element set — where the input price is read from and where the output price is written to,
product data downloaded — confirmation that Pricing Fox successfully loaded data into the project,
at least one rule created,
automatic repricing turned on.

A green checkmark means the step is complete. The checklist is especially useful when first setting up a project, but also later as a quick check that the basics are still in order.

7. TOP products#

The TOP products block shows selected products by margin — you switch between products with the highest and lowest margin. For each one you see the name, identifier, and margin value; clicking the name takes you to the product’s detail. Helps you quickly spot products with high margin, as well as ones that deserve a check.

8. What’s new in the app#

The What’s new in the app section shows information about recent updates, improvements, and new Pricing Fox features — release date, a brief description of the changes, and links to related articles.

FAQ#

How often does the data on the Overview page update? Data is loaded with every project processing run — typically several times a day. Each block shows the time it was last loaded.

Why don’t I see the Performance or Project Analyst block? Performance requires an active statistics source (GA4, Heureka, or Zboží.cz). The Project Analyst block always appears, but needs you to click Run analysis to generate a commentary.

Does the Project Analyst change my settings or rules? No. It serves purely as an interpretation layer — it reads available data and generates a text commentary, without touching the project’s settings, rules, or prices in any way.

What should I do if the checklist shows unfinished steps? Click the item — Pricing Fox will take you to where you can complete the missing step (e.g. setting up elements or creating your first rule).

Why do I see a different product count on the Overview than on the Products page? Overview shows the total number of products in the project. The Products page may show a different count if you have an active filter.

Products · Rules · Diagnostics · Connections · Settings